1. What Are Cookies?
Cookies are small text files placed on your device (e.g., computer, smartphone, or tablet) when you visit our website. They store information about your browsing activities, such as preferences or session data, to improve functionality and user experience. We also use similar technologies, such as pixels and web beacons, for analytics and advertising purposes.

2. Types of Cookies We Use
We categorize cookies based on their purpose and function. Below are the types of cookies used on k-beautyproducts.com:
a. Essential Cookies

• Purpose: Necessary for the website to function properly, such as maintaining your shopping cart, enabling secure login, and processing payments via Stripe.
• Examples: Session cookies, authentication cookies.
• Consent: These cookies are always active and do not require consent, as they are essential for basic website functionality.
• Duration: Typically session-based (deleted when you close your browser) or short-term.

b. Functional Cookies

• Purpose: Enhance your experience by remembering preferences, such as language settings or items you’ve viewed.
• Examples: Preference cookies for site customization.
• Consent: Optional; you can disable these via our Cookie Consent Manager or browser settings.
• Duration: Persistent (stored for a set period, e.g., 30 days).

c. Analytics Cookies

• Purpose: Help us understand how visitors interact with our website, such as which pages are visited or how long users stay, to improve site performance. We use Google Analytics for this purpose.
• Examples: Google Analytics cookies (_ga, _gid) to track page views and user behavior.
• Consent: Optional; requires your consent under GDPR and similar laws.
• Duration: Persistent (e.g., up to 26 months for Google Analytics).

d. Advertising Cookies

• Purpose: Enable personalized ads and retargeting campaigns through platforms like Facebook Business Tools (e.g., Facebook Pixel) and Google Ads. These cookies track your interactions with our site to show relevant ads on other platforms.
• Examples: Facebook Pixel cookies, Google Ads tracking cookies.
• Consent: Optional; requires your consent for targeted advertising.
• Duration: Persistent (varies by platform, e.g., up to 180 days for Facebook).

3. Third-Party Cookies
Some cookies are set by third-party services we use to enhance our website. These include:

• Google Analytics: Collects anonymized data on user behavior to improve our site. See Google’s Privacy Policy at https://policies.google.com/privacy.
• Facebook Business Tools: Tracks user interactions for advertising and analytics, such as retargeting ads on Facebook or Instagram. See Facebook’s Cookie Policy at https://www.facebook.com/privacy/policies/cookies/.
• Stripe: Uses cookies to facilitate secure payment processing and fraud prevention. See Stripe’s Privacy Policy at https://stripe.com/privacy.

These third parties may process data according to their own privacy policies, and we encourage you to review them.
4. How We Use Cookies
We use cookies for the following purposes:

• Website Functionality: To enable core features like navigation, account access, and checkout processes.
• Performance and Analytics: To analyze site usage and optimize content, layout, and performance.
• Personalization: To tailor your experience, such as remembering your preferences or recently viewed products.
• Advertising: To deliver relevant ads and measure their effectiveness, including retargeting campaigns on platforms like Facebook and Google.
• Security: To detect and prevent fraudulent activities, such as suspicious transactions.

5. Legal Basis for Using Cookies (GDPR)
For users in the European Economic Area (EEA) or UK, we rely on the following legal bases under GDPR and the ePrivacy Directive:

• Legitimate Interests: For essential cookies necessary for website operation.
• Consent: For non-essential cookies (functional, analytics, and advertising), we obtain your explicit consent via our Cookie Consent Manager before setting them.

6. Managing Your Cookie Preferences
You have control over how cookies are used on our website. Here’s how you can manage them:

• Cookie Consent Manager: When you first visit our site, our Cookie Consent Manager allows you to accept or reject non-essential cookies. You can revisit your preferences at any time via [Insert Link to Consent Manager or Instructions, e.g., “Cookie Settings” in the footer].
• Browser Settings: Most browsers allow you to block or delete cookies. Instructions vary by browser:
• Google Chrome
• Mozilla Firefox
• Safari
• Microsoft Edge
• Opt-Out Tools: For advertising cookies, you can opt out via:
• Google’s Ads Settings: https://adssettings.google.com
• Facebook’s Ad Preferences: https://www.facebook.com/adpreferences
• Network Advertising Initiative: https://optout.networkadvertising.org

Note: Disabling cookies may affect website functionality, such as the ability to save items in your cart or log in.
7. Do Not Track Signals
Some browsers offer a “Do Not Track” (DNT) feature. As there is no universal standard for DNT signals, our website does not currently respond to them. However, you can manage tracking preferences through our Cookie Consent Manager or browser settings, as described above.
8. Data Sharing and International Transfers
Cookies may involve data sharing with third parties (e.g., Google, Facebook) located outside your country, such as in the United States. We ensure compliance with GDPR and other regulations for international data transfers using mechanisms like the EU-U.S. Data Privacy Framework or Standard Contractual Clauses. For more details, see our Privacy Policy.
9. Updates to This Cookie Policy
We may update this Cookie Policy to reflect changes in our practices, technologies, or legal requirements. We will notify you of significant changes via a notice on our website or by email (if applicable). The “Last Updated” date at the top indicates the latest version.
10. Contact Us
If you have questions about our use of cookies or this policy, please contact us at:

• Email: hello@k-beautyproducts.blog
• Address: N22 5SS, 12 Newnham Road, London
• Data Protection Officer: Alexander S., hello@k-beautyproducts.blog

For GDPR-related inquiries, you may also contact our Data Protection Officer (if applicable) at [Insert DPO Contact]. You have the right to file a complaint with a data protection authority if you believe our cookie practices violate applicable laws.